Amazon Prime Membership to Increase to $119/Year on May 11th (Is It Still Worth It to You?)

Oh, Amazon. LeSigh.

Amazon announced yesterday that for the first time since 2014, it will be increasing the price of Amazon Prime from $99 to $119 per year. The change will go into effect on May 11th.

This means you’ll be paying 20% more per year for your Amazon Prime benefits.

If you already have an Amazon Prime Yearly Subscription, your cost for renewing will increase to $119 starting June 16th — so if your renewal date is before then, you will be “grandfathered in” at the $99 rate.

No announcement yet on whether Amazon Students will also see an increase. Currently priced at $49, Amazon Students do get a free 6-month trial, whereas regular Prime gets a one-month free trial.

Prime members will, of course, still receive all the benefits of Amazon Prime, including unlimited FREE Two-Day Shipping for eligible purchases, unlimited streaming with Prime Instant Video, and the ability to borrow books from the Kindle Owners’ Lending Library.

Amazon Prime Free Trial

Is Prime Still Worth It at $119

Every person’s budget considerations are different, but here are some reasons I stuck with Prime back in 2014 when they raised the cost from $79 to $99, and probably will again now.

  • I order frequently from Amazon and the free shipping that comes as the primary Prime benefit is still definitely worth it to me for $1.67 more per month (that’s the $20 increase amortized over 12 months).


  • Free two-day shipping is the standard, but I find that a lot of the items I order now have free same-day delivery, which is super awesome — especially when I’m in the US for a short-period of time.


  • I actually find that I spend less by shopping online than I do in the store. I can NEVER go in to Target and not get at least one thing that’s not on my list. Earlier this week, it was three gift bags that were marked down 50% off to $1.29 each. It was a great deal, but that was $3.90 that I wasn’t planning on spending. I almost never have those kind of “check out add-ins” when I shop online at Amazon. I get what I need and nothing more.


  • We use Amazon’s video service frequently. It’s one of the ways we are able to “live without” cable. (Said in quotes because after many years of living cable-free, it’s really not a hardship at all.) If I canceled Prime, I’d probably end up getting Netflix, which would run me $132 per year (for the standard plan). For $13 less per year, I’ll take Prime’s free two-day (or same day) shipping, too, thankyouverymuch.


  • We own three Kindles and with Amazon Prime, we get one free Kindle loaner book a month, with no due date, plus one prereleased book per month with Kindle First.


  • Amazon Photos is great — and one of the ways that I keep my photos backed up and safe. As a Prime member, you get secure unlimited photo storage in the Amazon Cloud Drive for you and five others. Before they offered this, I was paying $59 a year for 1 TB of storage at Flickr.    


  • Since we have an Amazon Echo, we use Prime Music nearly daily. There are more than a million songs and thousands of playlists and stations.


What about you? What are you planning to do?


  1. oh i should get an echo then. i dont use the music since the app wont work with a Roku. it works with the music that i all ready bought from the digital incentives that amazon has for no rush shipping. i guess i will wait for prime day to buy the echo.

  2. We live in a rural area, even with the price increase I think we’re still money ahead by sticking with Amazon for what a few extra trips per month to the nearest town would cost us in gas.

  3. i don’t shop on amazon. i get everything i need on and (my costco sells gas). i would never pay for amazon, nor do i like their tactics or socialist leanings

  4. judith carter says

    my prime renewal is in Jan each year. Do I have to pay extra for the rest of this year?

    • Mara Strom says

      Hi Judith – You’re good for the rest of the year. In January, when you membership renews, it will be billed at the $119 rate. Hope that helps.

  5. Love my Prime worth every penny.
    I will renew mine for sure

  6. Ellen Brover says

    Thank you for the heads up. I too agree the extra expense is worth it. The video/streaming alone is fabulous and I love 2 day shipping.

  7. SD Spig says

    Mara, how do you get video to work overseas?

    • Mara Strom says

      So, there are a number of their shows & videos which actually work here, without an issue. But we also have a VPN, which helps, too 🙂

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